My product that I put thought into buying is my digital camera.
The brand is Sony.
Five things that come to my mind when I think of my digital camera are: Pictures, Sony, facebook, friends, and vacation.
What shaped my existing perception about this brand is that it's a nice size digital camera that shows a clear picture.
The top ten things people say about Sony brand are: audio,awesome, apple, asian, best camera, breaks, cd, cheap, clean, and, complicated.
My perspective is the same because I believe Sony products show a clear picture but it can also break easily too. I dropped my Sony camera one time and it's haven't been the same since.
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